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Sally McLean has over twenty years business management experience - covering a diverse range of industries – focused on communication strategies for business change and/or development. She has an inside out approach to business development and specialises in recognising who the client really is, in each and every scenario (internal and external), and managing the relationship with that client to produce sustainable business growth. She has worked in Boston, Brussels and San Francisco, as well as Australia for high profile corporations including Johnson & Johnson, Konica Minolta, Ansett, Olivetti, IPL, Hilton International and Gartner; as well as local and state government agencies. Having in-depth experience with the vagaries of start-ups, and the many challenges of growth and/or change strategies, she enjoys the results of well-planned communication strategies. Positions held include Senior Consultant, Branch Manager, Business Development Manager and National Product Manager. Now an active consultant, on a contract basis, she enjoys the challenges and rewards of change. The past 5 years .....
Recent clients include - Partnership; 1-10 employees; Business Supplies and Equipment industry January 2007 – February 2007 ( 2 months) Ad hoc writing and documentation for this consulting firm. Developed a standard proposal template and a business plan for expansion into the US market (from Australia) Worked with the Strategic Services Manager to create a report and recommendation for a new telecommunications provider and in Australia/NZ, based on analysis of tender results. Delivered an evidence based report and recommendation for distribution. I created a visual presentation, together with narrative, to be delivered to the Finance Officers in each business unit by the Strategic Services Manager. Konica Minolta (NSW) Worked with the Bid Manager on a specific bid plus interviewed multiple business units to produce a suite of templates, capturing Konica Minolta’s capability, for use in future bids. Aristocrat (NSW) Produced an industry specific training manual for the Aristocrat sales team and delivered sales training including follow up assignments for the team members and one on one capability assessment. Created templates for workflow analysis and customer relationship building. International Business Improvements (NSW) Created a website and designed the logo and full livery for the brand. Created templates for corporate proposals and presentations. Dept of Human Services (South Australia) view submission Wrote the international laureate submission for the Department of Human Services in South Australia (that submission progressed to the final five submissions in the world) Australian Computer Society (National) view testimonial Contracted to examine the current organisational structure of the ACS and compare it to best practice in similar organisations. Document desired state. Investigate internal culture and define "as is" state. Conduct gap analysis between ''as is'' and ''desired'' state. Document change process and high level risk analysis. Document internal communication strategy for change. Tasks included: Ø Conducting an investigation into the ACS current operational model including discussions with all branches as well as reviewing surveys, plans, recommendations and meetings documented over the last ten years. Ø Reviewing the operations of other Societies, and researching global workplace trends, and comparing them to current practices within the ACS. Ø Creating a graphic representation of the proposed model and providing definitions of the proposed terminology. Ø Tabling the consequences of both the current and future situations and validating the recommended model will address the reasons for change. Ø Providing a broad implementation design. Ø Documenting governance requirements and reviewing the existing rules and regulations of the Society. Ø The construction of a detailed change management plan and a communication schedule devised in concert with the phases of implementation. State Records (South Australia) A public relations exercise for State records, I was engaged to write a promotional article on the Marion City Council’s success at applying and RDM matrix (records and document management). Interviewing Council participants and State Records Manager and preparing an article for the State Records Magazine and for the newspaper. In-Business Magazine (South Australia) view an article Regular Contributor to In-Business Magazine on technology trends, people management issues and records and document management. Experience Matters (South Australia) Created an intranet linking a disparate group of consultants into a single entity. Worked on the strategic marketing plan for the group and created a single look and feel for their corporate documentation and PowerPoint presentations. Chaired a CIO best practices group and documented the outcome. Wrote PowerPoint presentations and scripts for the consultants to deliver to potential clients both as part of a bid for new business and/or as part of a deliverable following a consulting assignments.
The 15 years before consulting Full-time.....
Representing Information Technology trends and strategies from the world’s largest IT Research Organisation to Government and Corporations in South Australia. Designed and delivered the public relations campaign necessary to establish the Gartner brand in South Australia. Established a CIO Breakfast Club and the CIO Best Practices Group. Grew the local base five-fold in three years and signed the first ‘whole-of-government’ deal in Asia Pacific. Worked closely with the major Government portfolios on organisational structure and strategic planning workshops. Wrote and delivered complex presentations at CEO, CFO and CIO level. Prepared and presented original proposals in spoken, written and visual format that were later used as the Gartner standard throughout the Asia Pacific region.
Approached by the senior business partner to build the IT division of Lyncroft – establishing brand awareness through multiple communication mediums. Created the brand “Insource” and designed all of the quality marketing material and corporate presentations. Worked on a contract basis as both HR Manager and as Business Development Manager for fledgling companies through the IT incubation project in South Australia.
Having written the Strategic Business and Action Plan, I successfully established the Internet Services Division (the first commercial ISP in South Australia) during the formative days of the Internet industry (1993) - implemented communication strategies, products and pricing cloned by other ISPs. Designed all of the marketing material and corporate presentations.
After visiting the Boston and Brussels operations of IPL, I effectively established an IPL Regional Office in Australia to support and expand distribution channels (direct and indirect) in Australia, NZ and Pacific Rim. Devising and implementing a regional public relations strategy, including marketing plans, magazine advertising and press releases, and succeeded in establishing key channels and a strong market presence with high profile reference sites.
Initially Business Development Manager for Oliservice (Engineering division of Olivetti) and later established the IBM mid-range division (Ibimaint) in Adelaide. Ibimaint was a division bought by Olivetti in Europe and it arrived in Australia as a totally unknown product/service. I established the brand using industry publications and events to promote the brand and built a marketing database based on user criteria. Became Branch Manager of Ibimaint. IPL was an IBM plug compatible peripheral manufacturer and their products where distributed through Ibimaint (one of IPL's channels). Appointed IPL Product Manager for Australia. Won the IPL Top Achiever’s Award In Australia, which resulted in visiting the USA and the offer to work directly for IPL and establish their brand in Australia.
Recent Training
and
Psychological Appraisal - Sheppard Consulting 1996
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last updated
Tuesday, 02 December 2008
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